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Cou Cou: Intimates with an impact

Fashion

Cou Cou: Intimates with an impact

 

Joining the fold at TNT, we extend a warm welcome to Cou Cou, a London-based brand of sustainable intimates. The female-founded Cou Cou is pioneering a new frontier of daily essentials, shifting the narrative towards environmentally-friendly underwear and the rediscovery of the embodied feminine experience. 

Hallmarked by a signature pointelle motif in the knitwear, their underwear is crafted from GOTS certified cotton, meaning once they have reached the end of their wearable lifespan, each piece can be fully composted once the trims are removed. In a world where only 2% of the market offers sustainable underwear of this nature, Cou Cou is ushering in a new equilibrium in which your underwear is not only ethically viable but also beautifully ethereal in its aesthetic.

Extending from their core offering of sustainable underwear, Cou Cou umbrellas the full spectrum of intimates. With a range of camisoles, tanks, bodysuits, crop cardigans and shorts, each echoes Cou Cou’s subtle sex appeal whilst harking back to the intrinsic female-centric feeling of comfort and femininity within one’s own domain, a challenge to the status quo of the commercial lingerie landscape.

We are pleased to be the exclusive retailer of Cou Cou in the Australian market - Explore selected pieces in-store and the full range online.

The French word “coucou,” [koo koo] can be used as an exclamation meaning “hello” or “hi.” “coucou, c’est moi” “coucou, comment ça va?”
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